Lash Doll
Lash Doll Nottingham is a luxury beauty studio specializing in premium lash and brow services. Their brand is built around precision, glamour, and a deeply personalized approach to beauty. Our mission was to design a website that captures the elegance of their craft while providing a seamless booking experience for clients who expect nothing less than perfection. The Challenge: Design a site that matches the high-end, intimate feel of Lash Doll’s physical studio—inviting, feminine, and luxurious, while clearly showcasing their wide range of services and visual portfolio to drive bookings and client confidence.
Proposed Client:
Lash Doll
Services:
Website Design
Date:
13 March 2025
Category:
Web Design, Booking
Location:
UK
Key Design Elements
Luxurious Brand Presence
-Soft blush pink and gold accents paired with graceful typography to create a high-end, feminine aesthetic.
-A full-width hero section with bold, welcoming messaging and clear call-to-action buttons (“Book an Appointment”, “View Our Work”).
Personalized Beauty Experience
-“About Us” section emphasizing Lash Doll’s commitment to certified artistry, safe products, and a customized experience for every client.
-Service benefits clearly displayed with icons (Certified Artists, Vegan & Cruelty-Free Products, Personalized Lash Mapping).
Service-Driven Layout
-A clean and visually engaging grid layout for services including Classic Lashes, Volume Lashes, Lash Lifts, and Hybrid Brows.
-Each card includes descriptions, pricing, and direct “Book Now” or “View Service” buttons.
Visual Proof of Expertise
-Dedicated “Our Work” gallery featuring real client results with Instagram-style filters for browsing specific styles (e.g., Wispy Sets, Mega Volume, Lip Gloss).
-Encourages trust and highlights Lash Doll’s artistry and results.
Packages & Promotions
-Specially styled “Service Bundles” section showcasing money-saving offers like the Lash & Brow Bundle and Rejuvenation Package—perfect for gift-giving or seasonal promotions.
Outcome
The new Lash Doll website transforms their in-person luxury experience into a captivating digital presence. It communicates trust, beauty, and professionalism while driving conversions through visually structured service listings and a results-driven portfolio.
The result? A confident, stylish brand that’s now fully ready to attract and serve the modern beauty client online.
Key Features Delivered
✅ Elegant, Responsive Design: Looks flawless on mobile and desktop, optimized for beauty-conscious users.
✅ Integrated Booking System: Frictionless scheduling via clearly placed CTAs and floating “Book Now” button.
✅ Client Testimonials: Highlighting real experiences with star ratings and heartfelt feedback.
✅ Interactive FAQ Section: Answers common questions to reduce back-and-forth and increase trust.
✅ Location & Contact Form: Studio map, hours, and direct inquiry form for easy communication.
